Forum’s Commercial Director, Andy Parsonage, took to the South of France recently to be part of Harley Davidson’s Euro Festival, one of the ‘must go to’ events on the Harley-Davidson calendar.
From the rolling hills of rural Worcestershire to the heat of the Mediterranean coast, Andy joined with thousands of Harley enthusiasts to drool over the sounds of the V-Twin and to marvel at the awesome custom bikes on show.
Under clear blue skies and with hundreds of other Harley riders, Andy spent the weekend riding some of Europe’s best biking roads, finding out what makes the Harley owner tick. This sort of face to face real world experience enables Forum to develop customer facing materials that really appeal to the Harley rider.
It’s a tough job, but somebody has to do it!!